Hello from Divya & Priya
We were inspired to create chaYkra as we recognised the value of lifestyle balance and investing in 'de-stress' time through activities like meditation and yoga.
We both have experience of high-pressure corporate jobs, where the frenetic pace of a modern ‘always-on’ lifestyle can take over.
We had a vision of creating a brand that expressed an important energy message
When you take time out to pause and really understand yourself and your unique energy make-up, this can be a game-changer for living a more purposeful, meaningful and enriching life. We decided on our brand name based upon the Sanskrit word 'chakras' which means energy centres within the body. The seven letters of our brand name reflect the seven chaYkra. We added a 'Y' to balance out the word, a dual symbol for both 'yoga' & 'you'. Practices like yoga offer valuable time for self-reflection and help to balance out energy.
Championing natural comfort
All our clothes are made from breathable fabric and are super soft & comfy to help you relax and have a truly energising yoga practice. We have also added a range of yoga & meditation mats to our product mix, all hand-crafted using traditional artisanal craftsmanship and natural fibres.
Reviving authentic craftsmanship
We have also added a range of yoga & meditation mats to our product mix, all hand-crafted using traditional artisanal craftsmanship and natural fibres.
Inspiring Joy & Togetherness
Yoga is derived from the Sanskrit word ‘yug’, meaning ‘to join together. This principle is one of the key anchor values of our brand. Everyone involved in our production process is important to us and we want consumers to feel a connection with the source of their products. We are committed to the principles of fair trade and have gone to great lengths to ensure the materials and producers we use uphold high ethical standards.
“ We hope our brand values resonate with others. When you choose to wear chaYkra clothes or practice on chaYkra mats you are making a choice for high quality and beautiful natural products ”
– Divya & Priya ChaYkra Founders
Mindful Production
Energising Products
Earth Friendly
Unique Design
No Toxic Chemicals
Making Story Of Our Clothes
Read about the values we look for in our clothing production partners & some inspirational initiatives
Making Story Of Our Mats
Discover how chaYkra's unique natural mats are herbally infused and hand-woven by artisans
Making Story Of Our Jewellery
See how we've sourced beautiful natural stones selected for holistic wellness
Join our community
Join the chaYkra community & share your moments using the hashtag #liveyourenergy
Ditza
Best leggings! High quality organic leggings, the best I have! Second time I ordered them because all my other leggings just remain in the closet, can't wear them after having the chaYkra ones
Melanie
My favourite lounge wear, so so comfortable plus organic, ethical, quality, and pretty damn cool!
💚 Plus, just the best customer service!
I’m a big fan 💚
Timea
I have purchased many yoga mats during my 10 years of practising yoga and this has to be my favourite. You can tell high quality materials have gone into this mat and real craftmanship. I'm literally obsessed and now feeling very tempted to purchase all the other colours too.
#liveyourenergy
Sister Founders
Check out this content to hear why we started chaYkra and discover the values that form the foundation of the brand.
